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The application of "wave" is the overseas version of papa, which want to highlight the ideal living status, i.e. lying on the beach comfortably to enjoy the waves stacked one after another. Wave is the wonderful view on sea, which can make people get rid of troubles and enjoy it like a dancer.

Water has been chosen as the quality of logo. Because water not only has the same sharpness as gold and jade, but also has indistinct tenderness as smoke, which is more close to the tender feelings of human.

The logo design is based on the distinction between graphic explanation of name and other applications, which is tend to those products created by user and focus on people’s living quality and spiritual pursuit. In fact, people can use such applications mainly focus on content sharing and social contact in their spare time, which is reflected as a relaxed and happy scene in the reality. Actually, wave always give us natural and cheerful feeling.

The crystal clear water drops and free font form make the whole logo become tender and enthusiastic. I hope it can attract people through its crystal and clear. What’s more, the color and form are declined to female users because they often play a dominant role in the social contact.

Designer need a quality, that is, persist on his own thinking to try different solutions and insist on treating and solving problems from different views, so that find out the special solutions and achieve the necessity of design. In order to pursuant others, it is necessary to prepare for dealing with more issues and have more reasons to explain the process and result of designing. Most of the designer often complaint they can not meet the taste of all users due to the limit of his own hobby, but it is necessary to try their best to make more people satisfied. There is an old saying in China: “It is difficult to cater to all the taste if the temperature is not enough, and it will be burnt if the temperature is too high.” So as same as design, you can make all right after continuous adjustment and compare.

“浪花”这个应用是啪啪的海外版,对于他的设计更想要突出一些人们所向往的生活状态,惬意的躺在海边欣赏一个又一个相叠的浪花涌来。浪花是海上的奇景,可她更像一位舞蹈家,她能使人抛开烦恼,尽情地欣赏。

标志的质感选择了水。这也是因为水,非金非玉,却有媲美玉石的锐利,非烟非舞,却有着烟雾朦胧的温柔。谁更贴近人性温情的一面。图标设计基于对名字的图形化诠释和与其他应用在视觉上的区分。倾向于让用户去创立内容的产品更加偏重于人们的生活品质和精神最求。人们只有在休闲的时间才会使用这些以内容分享与社交为主的应用,映射到现实当中是一种轻松愉快的情景。波浪给人的感觉是自然欢快的。

清澈晶莹的水滴、自由欢快的字体形态使得整个图标在温柔中又具有热情。我希望他能通过自然的晶莹剔透来吸引人们的视线。颜色、形态更加偏向于女性用户。因为女性用户在社交中更加站主导地位。

设计师需要一个品质,就是“磨”说白了需要坚持,坚持自己的思维去尝试不同的解决方案,坚持从不同的角度去看待和解决问题,找到独特巧妙的解决方案,做到设计的必然性。要让设计有说服别人的能力就必须准备应对更多的问题,更多的理由去诠释设计的过程和结果。设计师总会抱怨一个人一个喜好,不可能满足所有人的胃口,但要尽量去让更多人满意。中国有句谚语:“火候不到,众口难调;火候过了,事情就焦”设计也是一样,做到恰到好处是需要不断的调整和比较的。

Wave Overseas for Papa